Case study
Octopus Energy

Octopus Energy: Presence without a booth

Octopus Energy wanted to reach a young, digital audience – without a booth of its own. The brand ran on our station screens and was on the power banks, right in visitors’ hands.

Besucherin an einer Octopus Energy gebrandeten Rechargy Powerbank-Station
contact opportunities*
0 +
rentals
0 +
branded power banks
0 +
stations
0

* Projection based on the Rechargy reach study: on average, each visitor creates about one contact opportunity per station.

The Rechargy network: 1,000+ screens · 450,000+ app users · 12M+ contacts per week

How we did it

Instead of banners, real utility: whoever needed power got it from Octopus Energy. A voucher code on every power bank turned each rental into a measurable contact.

What was included

Octopus Energy gebrandete Powerbanks in der Hand
Octopus Energy Werbung auf dem Screen einer Rechargy Station
Besucher leihen eine Powerbank an der Rechargy Station
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1,000+ screens · 450K+ app users · 200+ events per year